Archive for the ‘Demo Conference’ Category

Mint.com Acquired 1.5M Users Now, Can InOutCash.com Do the Same?

Thursday, March 25th, 2010
InOutCash.com Money Management Software Screenshots
InOutCash.com

Value-Centered Solutions Inc. recently unveiled InOutCash.com which made its official launch at the 2010 Demo Spring conference in Palm Desert CA. InOutCash.com is an online money management software with similar features to Mint.com, however what separates InoutCash.com from Mint is the distinct built-in coaching features which assist users by helping them to improve their financial health score all tied to an incentive point based system. InOutCash.com focuses on the user’s financial health by allowing them to see a dashboard of eight financial fitness measures tied to categories such as savings, credit utilization and spending.

Mint.com’s acquisition of 1.5 Million users was a definite victory as their strategic marketing efforts proved successful through their content partnerships, SEO strategy and distribution of great content via blogs and social media. Mint.com The question now is raised, with a similar strategy and impeccable execution will InoutCash.com be able to match and eventually surpass Mint.com? Decide for yourself.

Read Jason Purtori’s review of mint.com’s personal finance software viral growth.

Michael E. Parker InOutCash.com Demo Conference Presentation

Wednesday, March 24th, 2010

Michael E. Parker InOutCash.com Demo Conference Presentation

Demo Conference Update: Photos of Michael E. Parker and InOutCash.com Team, Station 19

Tuesday, March 23rd, 2010
Michael E. Parker at DEMO Conference 2010
Michael Jones, CTO of Google Earth (left) and Wesley Chan, Partner, Google Ventures (right)

We have more pictures added to the photo gallery of Michael E. Parker and the InOutCash.com team, Station 19 at the DEMO Conference 2010. Enjoy!

Share this with people who like to manage their money. See the Kodak Gallery for InOutCash.com and stay tuned for more of the highlights from this conference

In this photo (left) Michael E. Parker speaks with Michael Jones, CTO of Google Earth (left) and Wesley Chan, Partner, Google Ventures (right).

See more about the Demo Conference

InOutCash.com Featured on NetBanker, an Online Finance Tracking Website

Tuesday, March 23rd, 2010

InOutCash.com was featured on NetBanker, an online finance tracking website.  They wrote a pretty extensive online financial software review.  Here’s some of what they wrote:

InOutCash.com on NetBanker
InOutCash.com on NetBanker

Two weeks ago, we wrote about the first PFM in the class of 2010, HelloWallet. Now we have the second entrant: InOutCash.com at <InOutCash.com> (press release). I had a first-hand look at the new program at the company’s booth at DEMOspring 2010 today in Palm Springs, CA. The company will make their debut tomorrow morning on the show stage (video will be released later this week).

The Yodlee-powered PFM concentrates on financial fitness with built-in coaching and a dashboard of ten financial-fitness measures, such as overall savings and credit limit utilization (see inset below).

Targeted to the younger, 18-to 35-year- old segment, the site includes social features and awards points based on taking positive financial steps and exhibiting fiscal responsibility. In the future, award points will be redeemable for various financial offers and merchandise discounts. A virtual game-like environment is also on the planning board.

The company behind the new service is Value-Centered Solutions, a 19-person San Pablo, CA-based startup launched in 2006 by founder and CEO Michael E. Parker.

The company is planning a free ad-supported option, along with a $9.95/mo ad-free premium version…Read full article on NetBanker.

InOutCash.com Featured on VentureBeat, Teaches Users to Manage Money

Tuesday, March 23rd, 2010
InOutCash.com on Venture Beat
InOutCash.com on Venture Beat

InOutCash.com was featured in this article on VentureBeat, teaching users to manage your money, read more about this article:

InOutCash.com gives members real-time scores of their financial health, plus dashboard views that provide an easily-read snapshot of their financial condition.

According to Comscore, there are 50 million online banking users. Of this market, InOutCash.com targets the 18-35 age range, focusing on those looking to learn how to manage their money better.

Michael E. Parker, CEO of Value-Centered Solutions, the company behind InOutCash.com, said in a press release, “InOutCash.com provides tailored coaching based on the user’s true financial condition,” so it’s useful to both novices and experts.

Founded in 2006, Value-Centered Solutions is based in San Pablo, California. The company has secured several hundred thousand dollars in seed funding from unnamed investors.

DEMO Conference Update: Picture Gallery of Michael E. Parker and InOutCash.com Team

Monday, March 22nd, 2010
Michael E. Parker at DEMO Conference 2010
Michael E. Parker at DEMO Conference 2010

Michael E. Parker attends the Welcome Reception and CEO Deal Making Dinner.  If you want to see more pictures of InOutCash.com and the DEMO Conference 2010 visit our InOutCash.com Kodak Gallery.

InOutCash.com is an online software created by Value-Centered Solutions, Inc., which was founded in 2006 by Michael E. Parker. Value-Centered Solutions created its flagship online personal finance software to coach users into financial health. For more information, Google us!

DEMOSpring 2010 Sunday March 21 Welcome Reception and CEO Deal Making Dinner