Value-Centered Solutions Inc. recently unveiled InOutCash.com which made its official launch at the 2010 Demo Spring conference in Palm Desert CA. InOutCash.com is an online money management software with similar features to Mint.com, however what separates InoutCash.com from Mint is the distinct built-in coaching features which assist users by helping them to improve their financial health score all tied to an incentive point based system. InOutCash.com focuses on the user’s financial health by allowing them to see a dashboard of eight financial fitness measures tied to categories such as savings, credit utilization and spending.

Mint.com’s acquisition of 1.5 Million users was a definite victory as their strategic marketing efforts proved successful through their content partnerships, SEO strategy and distribution of great content via blogs and social media. Mint.com The question now is raised, with a similar strategy and impeccable execution will InoutCash.com be able to match and eventually surpass Mint.com? Decide for yourself.

Read Jason Purtori’s review of mint.com’s personal finance software viral growth.